As a Government Affairs Senior Specialist, I am responsible for designing and executing the strategy to approach government authorities and other stakeholders in 5 countries in Latin America to protect the operation of inDrive. My responsibilities include following up regulatory changes, developing political analysis and producing high-value information to support decision making processes and adjusting the products offered. I also act as a project manager within inDrive, working co-operatively with other areas, especially PR, to guarantee compliance with regulatory guidelines and negotiate business needs before authorities. Additionally, I lead the global stakeholder mapping strategy to be implemented in 47 countries.

I was responsible for leading vivo's public relations, social responsibility and public affairs strategies in Colombia. My achievements included 800 publications, USD $3 million Ad Value, a ROI of over 60% and the brand being positioned as the 5th best-selling in the country.

As a PR and public affairs coordinator, I led the public affairs strategy to position the company before the government authorities and the initial stakeholder engagement strategy. I planned and executed the public relations strategy to position the brand in Colombia, achieving 300 publications, 60% in Tier 1 media outlets, with an ad value over USD $1 million. I also led the planning and execution of launching events, including media invitations, influencer marketing, on-site and virtual events, with the first event reaching 1,000 people connected and 60 media outlets and journalists. Lastly, I led the influencer marketing strategy for the brand, holding over 10 micro and macro influencers.

As a Foreign Direct Investment Advisor, I provided close support to investors and other external stakeholders in the arrival and reinvestment of 5 projects (3 in technology, 2 in agribusiness). I also designed the promotion strategy in the video game sector and aligned with the government to promote it. Finally, I supported the completion of the government's anchor company attraction strategy.

As a Foreign Direct Investment Intern, I provided support in the construction of information and analysis to enhance the foreign direct investment strategy from Asian countries. I also organised events and business forums and coordinated the participation of the director of Asian investment.

I served as a liaison between ProColombia and other national government institutions and international organisations, coordinating the agenda of the President of ProColombia in state visits and events with international organisations. I supported the arrival project of the Center for the Fourth Industrial Revolution of the WEF in Colombia, as well as the coordination of state visit projects, high-level meetings, and business forums. My work has improved Colombia's position abroad, as well as supported logistics and meetings, organised business forums, and facilitated M&A processes.