Business and Process OptimisationData Transformation and WarehousingDigital Transformation
Regulatory ChangeSystem ImplementationTarget Operating Model Design
I am an experienced Information and Communication Technology (IT R&D Professional) and Communication, Marketing and Public Relations (Marketing and Advertising Personnel; Communication, Marketing and Public Relations Managers) with 7 years of work experience. I have expertise in managing teams and projects, and I am passionate about helping businesses reach their goals.
As a Commercial Insight Manager with two years of experience, I have used web analytics to inform business decisions around promotions. I have also developed automated reporting processes using Tableau for multiple stakeholders, streamlining data analysis and improving operational efficiency. I have provided strategic insights and recommendations to the business on the most effective promotional campaigns, including Black Friday sales, leading to increased customer engagement and sales (Uplift of over 20% in sales). I have also had direct line management to 2 employees.
Uplift in sales
Improved operational efficiency
Increased customer engagement
Enhanced promotional campaigns
customer insight analyst
As a Customer Insight Analyst with 10 months of experience, I have worked on a wide range of projects engaging with key stakeholders to meet the requests of the business, provided meaningful insight and deliverable actions. I have provided monthly/weekly reporting to senior stakeholders, marketing teams and others across the business, which saved hours per week for analysts. I have also developed an automated pricing tool, using python to model an optimization of the market given financial targets.
Engaging with stakeholders
Providing meaningful insight
Developing automation tool
Saving hours per week
Meeting requests of business
Providing deliverable actions
Modeling market optimization
customer insight analyst
As a Customer Insight Analyst with 2 years of experience I have used PLSQL and Snowflake databases for ad hoc reporting, created tables used by other analysts, used Python and R for statistical modelling and created a prediction tool for Solar PV engagement after a marketing campaign. I have also presented statistical work to non-technical colleagues, identified issues in the database and made necessary arrangements for relevant teams to resolve the problem.
PLSQL and Snowflake database reporting
Python and R for statistical modelling
Presented statistical work
Identified database issues
Created tables for reporting
Prediction tool for Solar PV engagement
Presented statistical work to non-technical colleagues
Made necessary arrangements for relevant teams
pricing and costing analyst
As a Pricing and Costing Analyst with 2 years of experience, I was responsible for internal reporting of the energy market and aiding different departments in gaining an understanding of the market. I also advised the pricing department on strategy, applied advanced excel knowledge and VBA to create a model for pricing, and met strict deadlines under pressure, providing information and analysis for senior stakeholders and the regulatory board.
Reporting energy market
Advising pricing department
Using advanced excel
Created pricing model
Advised senior stakeholders
mathematical modelling developer
As a Mathematical modelling developer with two years of experience, I was responsible for forecasting for adults and social care, as well as conducting statistical analysis to create models that predict total number of service users and cost for adult social care. I also hosted workshops to teach colleagues VBA coding. My achievements included successfully predicting service users and cost, developing mathematical models, creating forecasting models, and teaching colleagues VBA coding.
Forecasting for adults and social care
Hosting VBA workshops
Predicted service users and cost
Developed mathematical models
Created forecasting models
Taught colleagues VBA coding
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